Online marketing is growing in importance, and you need to ensure the e-mail marketing tool you use is strategic, targeted, and cost-effective. Our experienced staff will work with you from start to finish and help you determine the solution for your e-mail marketing needs. We will help you develop and customize the system that is best for your organization.

IMS’s e-mail marketing products provide you with audience segmentation, referral forms, robust tracking and measurement (open rates and click-through tracking are just the start of it), automated member profile management, integration with your database, surveys and more.

IMS proudly offers multiple versions of Lyris ListManager: our robust, feature-rich, scalable email marketing solution. IMS is a value-added service provider and reseller for ListManager, the world's most effective solution for managing and growing in-house email. ListManager also features software for creating, sending, and tracking highly effective email campaigns, newsletters, and discussion groups.

IMS offers:
ListManager Standard. This product enables you to develop and send emails that contain your desired message, convey your brand, and target your desired audience – and then you’ll be able to measure results from your e-marketing initiatives.

ListManager Pro. Pro builds on Standard’s features and enables you to send more highly targeted, one-to-one messages to individual list members or list segments. You can thereby increasing the effectiveness of online campaigns.

LM Composer. This is our add-on online tool that enables you to easily create professional-looking HTML emails that conform to your brand standards.

*For SiteManager clients, IMS offers a special Mailing List Module that integrates ListManager Standard with your SiteManager site.